As Halloween approached, we got to work creating timely videos for Uber Eats social channels that added a lot more fun to the typical how-it-works script. By leaning into the magic of delivery, and the ghoulish themes of the season, we were able to create three videos that went on to be keystone examples of creative execution for the brand.
The result? WoW (week over week) increases in downloads and orders stemming from our applications of the content on social, in-app and email campaigns.
Role: Creative Lead, Art Director
CD - Chris Brown
AD- Whitney Hanson
CW - Leo Neri
P - Corinna Banda
PH - The Werehaus
FS - Randy Mon
P/WS - Oak and Roma